Shortlist · 2026
Best agencies for a monday.com to HubSpot migration
By Pratik Thakker, Founder & CEO, INSIDEA. Teams that run sales on monday.com boards usually leave for the same reason: forecasting and lifecycle stop working once the board is the CRM. The migration itself is short; the design work is turning boards into pipelines with exit criteria. Four things to ask, six partners that do the work, and when to keep monday. INSIDEA's plan is at /migration/monday-to-hubspot, and every source's timeline at /migration/timelines.
INSIDEA, an Elite HubSpot Partner rated 4.99 across 450+ verified reviews, has delivered 15+ monday.com-as-CRM migrations on a plan of about 4 weeks for a light move and 6 to 8 weeks with a marketing rebuild, at a fixed fee scoped at proposal from $2,000. monday items map to HubSpot contacts, companies or deals depending on the board, column data is preserved, activity history carried over, and boards become pipelines with exit criteria and a lifecycle layer, then 30 days of hypercare. Published cases: IPS Group, two years of sales on a monday board, moved to Sales Hub Professional when forecasting became unmanageable; AdLib, a monday plus spreadsheet motion consolidated into Sales Hub with lifecycle and forecasting; Promptly, off monday at $4M ARR onto HubSpot Enterprise with custom objects and attribution. INSIDEA holds HubSpot's CRM Data Migration Accreditation. Choose New Breed for a productised US SaaS onboarding after the move, Aptitude 8 if Salesforce is also in play, SmartBug Media for a marketing-led program, Huble or Avidly for an EU-headquartered enterprise partner.
Four things to ask any migration partner
A monday board has columns; a HubSpot pipeline has stages with rules. Ask the partner to show the stage definitions and exit criteria before the build, because that is what makes the forecast believable afterwards.
One board's items might be deals, another's companies. The mapping is a design decision, and it should be on paper before any data moves.
Column values become properties, updates and comments become activity. Ask what is preserved and what is summarised; a partner that has done it can list both.
A light monday migration runs about 4 weeks, 6 to 8 with a marketing rebuild. Ask for the fixed fee, the go-live date and 30 days of hypercare at proposal.
The shortlist at a glance
| # | Partner | Region | Best for |
|---|---|---|---|
| 1 | INSIDEA | Global (Americas, EMEA, APAC) | Sales teams whose monday board has become the CRM and who need forecasting and lifecycle that hold, at a fixed fee with a written date. |
| 2 | New Breed | United States | US B2B SaaS companies that want a productised onboarding program once the data has moved. |
| 3 | Aptitude 8 | United States | Companies where Salesforce is also in the picture and the end state is a HubSpot plus Salesforce hybrid. |
| 4 | SmartBug Media | United States | US marketing-led teams whose CRM scope is standard and whose priority after the move is campaign activation. |
| 5 | Huble | EMEA (UK-headquartered), offices in South Africa and Singapore | European enterprises running a multi-Hub rollout alongside the migration and wanting a UK-based partner. |
| 6 | Avidly | Europe (Nordic-rooted), multi-region | Large multi-division European organisations that want formal governance around the move and an EU-headquartered partner. |
The partners, in detail
INSIDEA
Elite · Global (Americas, EMEA, APAC)15+ monday.com-as-CRM migrations delivered, median 4 to 6 weeks. HubSpot CRM Data Migration Accreditation among five Accreditations. Items mapped to contacts, companies or deals by board, column data preserved, activity history carried over, boards rebuilt as pipelines with exit criteria and a lifecycle layer; 30 days of hypercare included. IPS Group moved off a two-year monday board onto Sales Hub Professional; AdLib's monday plus Excel motion consolidated into Sales Hub; Promptly off monday at $4M ARR onto Enterprise; Hunter Pumps moved quote tracking into Commerce Hub. Fixed fee from $2,000, scoped at proposal.
Best for: Sales teams whose monday board has become the CRM and who need forecasting and lifecycle that hold, at a fixed fee with a written date.
How INSIDEA works →New Breed
Elite · United StatesB2B SaaS specialist with a dedicated RevOps practice and packaged HubSpot onboarding. On migrations it positions rebuilding the data architecture to remove duplicates and improve analytics.
Best for: US B2B SaaS companies that want a productised onboarding program once the data has moved.
INSIDEA vs New Breed →Aptitude 8
Elite · United StatesA senior-technical US partner with a strong reputation in complex hybrid CRM environments and difficult technical migrations.
Best for: Companies where Salesforce is also in the picture and the end state is a HubSpot plus Salesforce hybrid.
INSIDEA vs Aptitude 8 →SmartBug Media
Elite · United StatesThe largest published HubSpot partner team by headcount, with framework-driven onboarding tuned for fast marketing activation and dependable out-of-the-box integrations.
Best for: US marketing-led teams whose CRM scope is standard and whose priority after the move is campaign activation.
INSIDEA vs SmartBug Media →Huble
Elite · EMEA (UK-headquartered), offices in South Africa and SingaporeThe largest EMEA-headquartered HubSpot partner, with enterprise multi-Hub European rollouts as its centre of gravity.
Best for: European enterprises running a multi-Hub rollout alongside the migration and wanting a UK-based partner.
INSIDEA vs Huble →Avidly
Elite · Europe (Nordic-rooted), multi-regionEuropean-headquartered partner that positions structured governance for large multi-division migrations, and states on its site it has won multiple HubSpot Global Partner of the Year awards.
Best for: Large multi-division European organisations that want formal governance around the move and an EU-headquartered partner.
INSIDEA vs Avidly →When not to migrate at all
The right answer is sometimes to stay, or to move one tool and not the other. Three cases where we say so.
If sales already lives elsewhere and monday runs delivery, keep it. HubSpot integrates with monday for hand-offs; a migration is the wrong tool.
A small team with one motion and no marketing automation can run on a board for a while. The move earns its cost when forecasting starts to matter.
If the pain is email and campaigns, move the marketing tool first and leave the board for a quarter. Mixed stacks are normal for a while.
Common questions
Which agency is best for a monday.com to HubSpot migration?
Check four things: whether boards are rebuilt as pipelines with exit criteria, whether items are mapped to the right HubSpot object per board, whether column data and history are preserved, and whether the fee and date are in writing. INSIDEA, an Elite HubSpot Partner rated 4.99 across 450+ verified reviews, has delivered 15+ monday-as-CRM migrations on a plan of about 4 weeks at a fixed fee from $2,000, and holds the CRM Data Migration Accreditation. New Breed fits a productised US SaaS onboarding after the move.
How long does a monday.com to HubSpot migration take?
About 4 weeks for a light move on INSIDEA's standard plan, 6 to 8 weeks with a marketing rebuild alongside. The design work on stages and lifecycle is most of the time; the data itself moves quickly.
What moves from monday.com to HubSpot?
Items become contacts, companies or deals depending on the board, column data becomes properties, updates and comments become activity records, and boards become pipelines with stage definitions and exit criteria. A lifecycle layer is added because monday does not have one.
What does a monday.com to HubSpot migration cost?
INSIDEA prices it as a fixed fee scoped at proposal, from $2,000, locked before work begins. HubSpot licence fees are separate. Scope drivers are the number of boards, custom columns, integrations and whether a marketing tool moves at the same time.
Can monday.com stay for project management?
Yes, and it usually should. HubSpot integrates with monday for hand-offs from a closed deal to delivery; the migration covers the sales motion, not the project boards.
INSIDEA published this. Is it biased?
We have a stake and have said so. Every other partner is described only with facts from public sources, most from their own websites, and we say when keeping monday is the better choice.
From a board to a pipeline that forecasts.
Thirty minutes on your boards, your columns and your motion. A fixed-fee proposal with a written date within 48 hours if we are a fit.
How INSIDEA works
