Sales & Marketing Alignment
Marketing and sales working from one definition of a good lead, one handoff and one report, set up in your CRM so the pipeline number means the same thing in both meetings.
What alignment changes.
Methodology that ships.
Two-week sprints, certified experts always, fixed-fee pricing. The same shape every time.
- Step 0101
Discovery
We map your current state: stack, team, motion, blockers. No assumptions, no demo data.
- Step 0202
Architecture
We design the system. You sign off before we build.
- Step 0303
Build & Migrate
Certified experts build in 2-week sprints. Validated, tested, signed off.
- Step 0404
Train & Hand Off
Documentation, runbooks, 30 days of post-launch support included.
Built on real engagements.
Inside an alignment engagement.
Shared definitions
What counts as a lead, an MQL, an SQL and an opportunity, agreed in writing.
Service level agreement
Who follows up on which leads, and how fast.
Handoff process
What sales receives with every lead, so nobody starts cold.
Feedback loop
Closed-lost reasons and lead quality sent back to marketing.
Shared pipeline reporting
One dashboard both teams use.
Revenue review
A monthly meeting with one agenda and one set of numbers.
A few of the brands we've delivered for.
Sales and marketing alignment, answered.
How long does this take?
Most engagements run 6-12 weeks build, then transition to optional ongoing operations.
How is this priced?
Fixed-fee against scope for projects. Monthly for retainers. Specifics on the strategy call.
Who's on my account?
A dedicated project lead plus relevant specialists. One named account lead end-to-end.
How do we get started?
Book a 30-minute strategy call. We cover scope, timeline, pricing. Proposal within 48 hours if we're a fit.
Related work.
Ready to ship this?
Book 30 minutes. We'll cover what good looks like for your stage, stack, and team.
How INSIDEA works
