Engagement tiers
Retainer
- Multi-channel: paid, SEO, lifecycle, content
- Weekly working session with your leadership
- Quarterly planning + reforecast
- Pipeline contribution + CAC + payback reporting
- Certified experts named on engagement
- Ad-hoc execution as needed
- 3 month minimum, 30-day off-ramp after
- Certified experts on every engagement
- Fixed monthly retainer, no timesheet
- Weekly working sessions with your leadership
- Pipeline contribution + CAC reporting against your CRM
- Honest opinions about what NOT to do
- Hand-off plan when the engagement ends
- 30-minute strategy call before any commitment
Common questions
Why retainers instead of project work?
Growth marketing compounds. The first 60 days are setup and learning; the next 90+ days are where the real lift happens. Project-based growth work usually ends right when it's about to start working.
Do you offer a fractional CMO?
No. INSIDEA runs the channels and reports against your CRM; we do not offer a fractional CMO. If you need marketing leadership first, hire that person independently and bring us in once the channels and the numbers are decided.
Do you cover ad spend?
No. Ad spend is separate and goes directly to the platform on your account. We help you size, allocate, and optimize spend.
Industry fit?
Strongest in B2B SaaS, B2B services, DTC ecommerce. We have less coverage in heavy-regulation B2C (alcohol, gambling, supplements). Ask on the strategy call.
Do you offer one-off projects or sprints?
No. Growth marketing at INSIDEA is a monthly retainer with a three-month minimum and a 30-day off-ramp after. The scope can be as narrow as one channel, and the fee is agreed before work begins.
How INSIDEA works
