Your equity, planned before it vests.
INSIDEA designed this homepage for a fee-only planner for stock options and RSUs. Ovidane Equity Planning is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Local professionals
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- Trispace
A fee-only planning practice for tech and biotech employees paid in RSUs, options and ESPP shares, with a homepage that books equity reviews: near-black navy, electric blue, cool gray and white, a squared-off monospaced display face and a half-screen photo through a commuter train window at dusk.
The brief
People paid in stock get caught out by vest dates, tax bills and withholding that falls short of their real bracket. The page must lay out every vest and tax date on one grid and book a $1,200 equity review.
The direction
Precise and nocturnal, with a monospaced display face and electric blue on near black. The first screen is a color split under a bar with links left, the logo centered and a call link right: an electric-blue half with a short white headline and one white button, beside an edge-to-edge photo through a train window of a lit skyline and bridge at dusk.
The detail
The sample grant of 4,000 RSUs vests 1,000 shares at the one-year cliff on Feb 15, 2027, then 250 a quarter, which puts 1,750 shares in the 2027 tax year, and the $6,000 planning year bills at $500 a month. The page never forecasts stock prices or returns, and it leaves the sell-or-keep choice with the client.
- Display
- Trispace
- Text
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