INSIDEA
Personal and auto services · Website concept

Every car here has a story.

INSIDEA designed this homepage for a classic car consignment showroom. Verrandi Motor House is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Verrandi Motor House concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Personal and auto services
Typeface
Simonetta
Design notes

A small showroom in Connecticut that sells collector and classic cars on consignment for private owners, with a homepage that earns a seller's trust and shows the current collection: cream paper, ink, oxblood and sand, an elegant old-style serif display face and a magazine-style plate photo of a 1961 convertible's grille and headlamp.

The brief

Owners of a cherished classic worry about handing it to a stranger who might rush the sale or undersell its history. The page must show how carefully each car is handled and how long a sale takes, then start a consignment.

The direction

Quiet and editorial, like a printed car magazine, with cream paper, a large serif and oxblood accents. The first screen sets the headline in white space on the left and one tall plate photo of a cream convertible's chrome grille and headlamp on the right, with a short italic caption.

The detail

The collection's 4 cars on the floor, 1 sale agreed and 1 arriving in December make the 6, and an 11-week plan from the week of November 16, 2026 hands over in the week of January 25, 2027. The seller's fee is described only as a set percentage written into the agreement, and prices are on request.

Palette
Paper
#F4EFE6
Ink
#1E1B18
Oxblood
#7A2E2A
Sand
#B9A88C
Linen
#CBBDA4
Typography
Display
Simonetta
Text
Source Serif 4

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