Stay in the home you love.
INSIDEA designed this homepage for a remodeler of aging-in-place home updates. Evenstep Remodeling is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Home services
- Typeface
- Gowun Dodum
A small Tennessee remodeler that builds curbless showers, grab bars, ramps and wider doorways and books in-home assessments for older owners and their families: linen, pine ink, clay and sage, a soft rounded display face and a full-screen photo of a sunlit curbless bathroom.
The brief
Older homeowners and their adult children, often living hours away, need to know which updates keep a parent safe at home and what they cost. The page must turn that worry into a booked in-home assessment.
The direction
Calm and warm, linen and clay with a soft rounded display face. The first screen is a full-screen photo of a sunlit bathroom with a curbless shower, a teak bench and a grab bar, with a dark headline and one button in the open wall space.
The detail
The starting list adds 5½ days for the tub edge to 3½ days for the front step, the 9 days on site the list shows, and the $95 visit is credited to the project. The page says plainly that it does not bill insurance or Medicare.
- Display
- Gowun Dodum
- Text
- Mulish
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