Sound it out, together.
INSIDEA designed this homepage for a phonics reading studio for K to 5. Wordwick Reading is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Schools and kids
- Typeface
- Rosario
A small reading studio for children in kindergarten to grade 5 who need sound-by-sound practice, with a homepage that explains the approach and books a reading visit: warm cream, navy, orange and teal, a friendly rounded sans display face and drawn letter tiles that spell ship above the headline.
The brief
Parents of a struggling young reader do not know where their child is stuck or what to practice at home. The page must explain the sound-by-sound method, show tonight's ten minutes and book a first reading visit.
The direction
Soft and playful, with cream paper, navy type and orange and teal shapes. The first screen is a drawn scene made in code: three letter tiles, sh, i and p, slide together to spell ship above the headline, with soft blobs and dots around it and one button.
The detail
A one-on-one term of 24 lessons at $62 comes to $1,488, paid in two halves of $744, and the pair term's $40 a lesson makes $960. The page says plainly that a visit is not a diagnosis and points families to their school or pediatrician.
- Display
- Rosario
- Text
- Lexend
More schools and kids concepts
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