INSIDEA
Consumer services online · Website concept

A week of waves, board included.

INSIDEA designed this homepage for beginner and intermediate surf weeks. Saltreel Surf Trips is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Saltreel Surf Trips concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Consumer services online
Typeface
Noto Sans JP
Design notes

A surf camp booking site selling beginner and intermediate weeks in Portugal and Morocco: sand, deep sea navy, sunset red-orange and turquoise, a fat rounded display face and a week picker with beds left and a wave height chart.

The brief

First-time surfers want to know where to go, whether the waves will suit them and what a whole week costs. The first screen must show each week's camp, level, price and beds left.

The direction

Sunny and playful, navy type on sand with sunset orange for actions. The hero is a week picker for Ericeira or Imsouane by level, with Saturday-to-Saturday weeks, beds left, a $200 hold and a chart of typical wave height by month.

The detail

May's five weeks have 4, 5, 2, 8 and 6 beds left, the 25 the closing section quotes, and a $200 hold on an $890 week leaves the $690 balance due 45 days out on Mar 24. The wave chart is labeled a monthly typical, not a forecast.

Palette
Sand
#FFF4E0
Navy
#0D3B66
Sunset
#F95738
Turquoise
#2EC4B6
White
#FFFFFF
Typography
Display
Noto Sans JP
Text
Rubik

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