Start a band this season.
INSIDEA designed this homepage for a band school for teens and adults. Ruckwood Band School is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Schools and kids
- Typeface
- Rock Salt
A band school where teens and adults join a band, rehearse weekly with a coach and play a showcase each season: near-black, paper white, signal red and gray, a rough hand-lettered marker display face and a loose collage of rehearsal room photos.
The brief
Players who have only practiced alone want to play with others but fear auditions or landing in the wrong band. The page must match them to a band with an open seat at their level and book a free sit-in.
The direction
Gritty and loud, with a dark, grainy ground, red buttons and marker-style lettering. The first screen is a photo collage: a drum kit, hands on a bass and an amp with pedals, with the headline and one red button on the biggest tile, the drum kit.
The detail
The winter season's 5 teen and 7 adult bands make 12, which matches six coaches with two bands each, and the $540 season seat works out to the stated $45 for each of 12 rehearsals. The page asks for no audition and is plain that missed rehearsals are not refunded or made up.
- Display
- Rock Salt
- Text
- Archivo
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