New in town? Meet people this week.
INSIDEA designed this homepage for a meetup app for people new to a city. Kinblock is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Consumer services online
- Typeface
- Krona One
A community app for people new to a city that gets them to their first local meetup: charcoal, off-white, acid lime and electric violet, a wide modern display face and a neighborhood map with this week's meetups pinned, each with a time, headcount and join button.
The brief
People who just moved know nobody and dread walking into a room of strangers. Show a few small meetups close by this week, how many people are going and how many are new in town in the first screen.
The direction
Night city, with a wide display face in off-white on charcoal and lime and violet accents. The hero is a map of one neighborhood with six pinned meetups, each with a time, walk time, headcount, first-timers going and a join button.
The detail
The six meetups' 10, 14, 9, 22, 11 and 8 going make the 74 shown, their first-timers add to 30, and the six categories add to 214 meetups this week. The page answers plainly that it is not a dating app and keeps every meetup to a group in a public place.
- Display
- Krona One
- Text
- Plus Jakarta Sans
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