Bills that touch your shop floor.
INSIDEA designed this homepage for a small manufacturers' trade association. Jigstone Manufacturers Alliance is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Non-profit and community
- Typeface
- STIX Two Text
An association of small manufacturers that advocates on state policy and shows members which bills affect them: deep navy, brass and signal red on cool paper, a sturdy readable serif and a statehouse watchlist with bill stages, hearing dates and a drafted letter.
The brief
Shop owners hear about a bill only after it raises their power bill or changes their hiring rules. Show which bills are moving, when they are heard and a fast way to contact a legislator in the first screen.
The direction
A policy desk, with a sturdy serif on deep navy, brass for status and signal red for anything urgent. The hero is a watchlist of six bills with stage and date, opened to SB 618 with its hearing, the shops it reaches and a two-minute letter drafted for one member.
The detail
A 1.1 cent rider on a shop using 240,000 kWh a year is the $2,640 in the letter, and 1,034 of 1,120 member shops is the 92% shown. The page claims no wins: outcomes are public record, only the letters and testimony are the members' own, and the lobbying share of dues is printed on every invoice.
- Display
- STIX Two Text
- Text
- Noto Sans
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