INSIDEA
Agencies and professional services · Website concept

ALTA surveys, ready by closing.

INSIDEA designed this homepage for a commercial land title survey firm. Altamark Surveying is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Altamark Surveying concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Agencies and professional services
Typeface
Bowlby One SC
Design notes

A surveying firm that produces ALTA/NSPS land title surveys for commercial closings in Georgia, the Carolinas and Tennessee, with a homepage that turns a lender's Table A list into a fee and a delivery date: deep ink blue, cream, gold and slate, a heavy all-caps poster face and towering cream capitals over a faint survey grid.

The brief

Deal teams need the sealed survey before closing, and an open-ended timeline puts the whole closing calendar at risk. The page must price each lender item, set a delivery date in writing and get the buyer, lender or title company to order a survey.

The direction

Bold and technical, in deep ink blue with cream type and gold accents and a heavy all-caps poster face. The first screen is a type poster: the headline in towering cream capitals across three lines over a faint survey grid, with one gold button and nothing else.

The detail

The default picker adds six optional Table A items to the $4,800 base fee for $6,810, and its 12 base days plus 2 field days and 3 for the 811 locate make the 17 business days shown. The 2025 record splits 386 surveys into 371 on time and 15 late, and the firm only puts a date in writing if it can make it.

Palette
Ink
#14243B
Cream
#F3EAD7
Gold
#E2B04A
Slate
#2E4566
Deep
#0F1C2F
Typography
Display
Bowlby One SC
Text
Red Hat Text

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