Where the old lines really run.
INSIDEA designed this homepage for a Texas Hill Country land surveyor. Gunterline Land Surveying is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Agencies and professional services
- Typeface
- Headland One
A Hill Country land surveying firm that retraces old ranch boundaries and settles fence-line questions, with a homepage that gets landowners to request a consultation: limestone paper, dark ink, sage and iron brown, a sturdy serif display face and a drawn old survey plat set like a magazine plate.
The brief
Landowners with old deeds and drifting fences need to know where their line really runs before they sell, divide or talk to a neighbor. The page must earn their trust and get them to request a free boundary consultation.
The direction
Quiet and editorial, with warm limestone pages, dark ink type and sage buttons. The first screen reads like a magazine page: a large serif headline on the left and, on the right, a drawn reproduction of an old hand-inked plat with a winding creek, captioned as an example.
The detail
The estimator's 5 to 8 field days at $1,450 come to $7,250 to $11,600, and the $1,100 records fee for a 50 to 100 year chain brings it to $8,350 to $12,700. The firm says plainly it will not tell anyone to move a fence.
- Display
- Headland One
- Text
- Source Serif 4
More agencies and professional services concepts
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