INSIDEA
Health systems and care · Website concept

Research visits at home or nearby.

INSIDEA designed this homepage for a community clinical research site. Stoopside Research is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Stoopside Research concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Health systems and care
Typeface
Londrina Solid
Design notes

A community research site that brings study visits to homes and a mobile van and keeps scheduling simple: mint, deep green, tangerine and sunny yellow, a bubbly hand-drawn display face and a visit picker with open times for each place.

The brief

Many people would join a study but cannot cross town for every visit. The first screen must let them choose a home visit, a van stop or the main site and see the open times for each.

The direction

Neighborly and playful, chunky hand-drawn headings on mint with tangerine for the next step. The hero is a visit picker for the week, counting open times by place, listing Thursday's library-lot slots and issuing a held visit pass.

The detail

Home, van and main-site counts of 11, 10 and 9 make the 30 open times, the three van stops' 3, 3 and 4 open slots match the van's 10 of 15, and the blood pressure study's four $60 visits make its $240. Pay is labeled typical and set in each consent form, and the page says a study may or may not help your health.

Palette
Mint
#EAF7F0
Green
#173B33
Tangerine
#F26B38
Sun
#FFD166
White
#FFFFFF
Typography
Display
Londrina Solid
Text
Hanken Grotesk

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