Care at home, day or night.
INSIDEA designed this homepage for a nonprofit home hospice. Gloamwick Hospice is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Health systems and care
- Typeface
- Cormorant
A nonprofit home hospice that makes referrals and first calls easy for families and doctors: oat, deep pine, sage and clay, a gentle old-style serif and a referral planner that lays out the first visit step by step.
The brief
Families calling about hospice are often exhausted and unsure whether they need a doctor's order first, and doctors want a referral that takes minutes. Show the nurse line, the counties served and a simple way to ask for a call in the first screen.
The direction
Quiet and warm, with a soft old-style serif in pine on oat and sage and clay accents. The hero is a referral planner that asks who is referring, the county and the best time to call, then shows the callback, records, admission visit and equipment steps with times.
The detail
The sample week lists 2 nurse visits, 3 aide visits and one each from the social worker, chaplain and volunteer, the 8 visits shown, and 120, 225, 60, 45 and 120 minutes make the 9 h 30 min in person. Eligibility is hedged as six months or less if the illness runs its usual course.
- Display
- Cormorant
- Text
- Source Sans 3
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