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Agencies and professional services · Website concept

Brands people remember on purpose.

INSIDEA designed this homepage for a brand strategy and design studio. Vosgrave & Ives is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Vosgrave & Ives concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Agencies and professional services
Typeface
Trirong
Design notes

A Providence brand studio for food, drink and home brands that takes two new clients a quarter, and a homepage that leads with the work and the next opening: warm ivory, near-black, cobalt and mustard, a sharp modern serif and a filterable project index.

The brief

Founders choosing a brand partner want to see real work and know whether the studio can take them on soon. Show the body of work, how busy the studio is and the next opening in the first screen.

The direction

Gallery editorial, with a sharp serif on warm ivory and near-black, plus cobalt and mustard. The hero panel is a studio snapshot of projects, current clients and the February opening, above a project index filtered by discipline that previews each piece on hover.

The detail

Yearly counts of 5, 6, 8, 9, 9, 10, 10 and 7 add to 64 projects, as do the 18, 17, 13, 9 and 7 discipline filters, and the 11 current clients are 2 in a build plus 9 on retainer. The page keeps media buying and printing out of its fees: the client contracts those directly.

Palette
Ivory
#F6F1E7
Ink
#14161A
Cobalt
#2D5BFF
Mustard
#E9C46A
Sand
#EDE6D8
Typography
Display
Trirong
Text
Jost

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