A clinic just for cats.
INSIDEA designed this homepage for a cats-only veterinary clinic. Purrcliff Cat Clinic is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Health and wellness clinics
- Typeface
- Itim
A cats-only vet clinic with quiet hours and a waiting room that has never seen a dog, whose homepage helps owners plan a calm visit: pale lilac, deep aubergine, salmon pink and butter yellow, a whimsical rounded display face and a live calm-visit planner.
The brief
Many cat owners skip checkups because the carrier, the car and a waiting room full of barking dogs leave their cat terrified. Show the quiet times, how busy the waiting room is and what an exam costs in the first screen.
The direction
Playful but calm, with lilac backgrounds, aubergine text and salmon and butter accents in a soft rounded display face. The hero is a calm-visit planner with cats in the waiting room, the no-dogs promise, the exam price, open quiet-hour slots and a carrier tip for the chosen day.
The detail
The $72 wellness exam plus the $92 senior blood panel makes the $164 senior check, and each quiet hour holds three 20-minute visits at 8:00, 8:20 and 8:40. The page says plainly that it is not an emergency clinic and sends urgent cases to a 24-hour hospital.
- Display
- Itim
- Text
- Quicksand
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