A week of posts, planned by Monday.
INSIDEA designed this homepage for a social scheduling tool for small agencies. Postmeadow is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Software and SaaS
- Typeface
- Radio Canada
A social media scheduler for small agencies running a dozen client accounts, where clients approve posts from their phone: a white canvas, navy type, lagoon teal and soft peach, a crisp modern sans and a full-week content calendar with an approval queue.
The brief
Small agencies lose Mondays to spreadsheets and text threads, chasing a dozen clients for sign-off on the week's posts. Show the whole week across every client and channel, and what is still waiting for approval, in the first screen.
The direction
Clean and airy, with navy type, teal for approved posts and peach for those still waiting. The hero is a seven-day calendar of post cards across Instagram, LinkedIn, TikTok and Facebook, with the best posting slot marked and a side queue of the three posts clients have not yet approved.
The detail
The 34 posts scheduled this week are 31 approved plus 3 waiting, and the daily counts of 5, 6, 5, 6, 6, 3 and 3 add back to 34. The best slot is presented as an average of the last eight weeks that you can override, not as a promise of more engagement.
- Display
- Radio Canada
- Text
- DM Sans
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