Mass timber, cut to your model.
INSIDEA designed this homepage for a cross-laminated timber panel maker. Plyhaven Timber is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Manufacturing and industrial
- Typeface
- Hedvig Letters Sans
A cross-laminated timber panel plant that prices floor, wall and roof panels for mid-rise builders and architects straight from their model: warm birch white, forest green and honey wood, a clean contemporary sans and a live panel configurator.
The brief
Builders book cranes weeks ahead, so they need a panel price and a first-truck date they can trust before they commit. Show the panel spec, its cost and the shipping schedule in the first screen.
The direction
Pale and calm, like sanded birch, with forest green type and honey accents. The hero is a configurator for ply count, thickness, width, length and grade, with a cutaway layup diagram, a running estimate and a dated schedule from signed drawings to the first truck.
The detail
A 3.0 by 12 m panel at 175 mm is 6.30 cubic meters, so $1,260 per cubic meter gives $7,938 a panel, and 24 panels plus 4 trucks at $2,400 make the $200,112 estimate. The page says plainly that it does not do the structural design and leaves spans to the builder's own engineer.
- Display
- Hedvig Letters Sans
- Text
- Work Sans
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