Your schedule, your aircraft.
INSIDEA designed this homepage for a private jet charter company. Nivalis Jet Charter is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Logistics, energy and transport
- Typeface
- Libre Caslon Text
A private jet charter company flying executives and families from Teterboro and White Plains, with a homepage built around pricing a trip: deep black-blue canvas, soft ivory type, champagne gold and slate, a light bookish display serif and a trip builder that shows flight time and an estimate for every cabin size.
The brief
Charter clients usually wait on a broker to learn what a flight costs, and prices arrive without the math behind them. The first screen must turn airports, date and party size into flight time and an estimate for each cabin.
The direction
A midnight cabin, with a black-blue ground, ivory type and champagne gold for prices. The hero builder routes Teterboro to Palm Beach for four passengers and lists four cabin sizes, with the light jet's line items under the total.
The detail
2.4 billed hours at $7,250 is $17,400, plus one $1,000 landing for the $18,400 estimate, and that same leg as an empty leg at $11,000 saves the $7,400 listed. The page notes estimates are not offers, and the price is set in the signed charter agreement.
- Display
- Libre Caslon Text
- Text
- Raleway
Want a site like this?
30 minutes with our team. We look at your current site and what a rebuild would take.
How INSIDEA works
