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Home services · Website concept

Burst pipe at 2 am? Covered.

INSIDEA designed this homepage for a 24/7 emergency plumber. Gushford 24/7 Plumbing is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Gushford 24/7 Plumbing concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Home services
Typeface
Orbitron
Design notes

An around-the-clock emergency plumber in Saltreach that puts burst-pipe and backup calls through to a live dispatcher in one tap: near-black, signal red and steel gray, heavy squared capitals and a dispatch board with the van's ETA beside a water shutoff checklist.

The brief

Someone with water on the floor at night needs a person on the phone, a van on the way and a price they can trust. The first screen has to show the van coming, the callout price and how to shut the water off right now.

The direction

Night-shift urgent: near-black panels, steel gray cards and red alerts, with heavy squared capitals. The hero is a dispatch board for one job with Van 7 18 minutes away, the plumber and the kit on board, a call timeline, the $149 callout and a four-step shutoff guide at step 2.

The detail

October's hourly bars add to 554 night calls, the six neighborhoods' 121, 98, 87, 102, 79 and 67 calls add to the same 554, and a burst pipe runs $149 plus $240 for $389 before parts. On insurance the page says it depends on your policy, so it can't promise cover.

Palette
Black
#0E1116
White
#F5F5F2
Red
#FF3B30
Steel
#3A4250
Panel
#1A1F27
Typography
Display
Orbitron
Text
Barlow

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