INSIDEA
Software and SaaS · Website concept

Know the duty before it ships.

INSIDEA designed this homepage for a tariff classification and landed cost tool. Dutyvale is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Dutyvale concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Software and SaaS
Typeface
Zen Old Mincho
Design notes

Trade compliance software that turns a product description into a tariff code, duty rate and landed cost per unit for importers: deep ink blue, pale paper, sand gold and sea teal, a sturdy readable serif and a classifier that shows every step of its reasoning.

The brief

Importers often learn the duty from a broker's invoice weeks after they've priced a product line. Show the proposed code, the duty rate and the landed cost per unit, with the reasoning, in the first screen.

The direction

A customs ledger, with pale paper type on deep ink blue, sand gold and sea teal accents and a sturdy serif. The hero classifies a cotton crew-neck tee from Vietnam as 6109.10.00 at 16.5% duty, lands it at $7.84 a unit and walks through the chapter and heading it ruled out.

The detail

The seven ledger lines total $94,110.15 for 12,000 units, which is the $7.84 a unit, and 16.5% of the $62,400 customs value is the $10,296 duty line. Every proposed code is labeled advisory, not a binding ruling, and the importer of record stays responsible.

Palette
Ink
#102A43
Paper
#F0F4F8
Gold
#D4A373
Teal
#7FB7BE
Harbor
#1B3A57
Typography
Display
Zen Old Mincho
Text
Lato

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