Fourteen taps, poured fresh daily.
INSIDEA designed this homepage for a neighborhood brewery and taproom. Dunmallow Brewing Co. is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Food, hospitality and leisure
- Typeface
- Asap Condensed
A neighborhood brewery taproom that shows what is pouring and fills its trivia tables: charcoal, amber, hop green and cream, a tight condensed sans display face and a live tap board with keg levels.
The brief
Regulars want to know what is on tap and whether a favorite keg is about to kick, and trivia teams want a table before the room fills. Show the live tap list, the low kegs and tonight's open trivia tables in the first screen.
The direction
Dark and warm like a taproom at night: charcoal with amber, hop green and cream, set in a tight condensed sans. The hero panel is a tap board of 14 numbered taps with the most poured beer, three running-low kegs and the trivia tables still open tonight.
The detail
The style filters add 3, 3, 4 and 4 to the 14 taps, the 16 booked and 2 open trivia tables make 18, and the three kegs under a quarter full are the same three the brewhouse is replacing. A reserved table is held only until 7:15 PM, with no promise of a seat after that.
- Display
- Asap Condensed
- Text
- Inter Tight
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