Reformer classes, eight people max.
INSIDEA designed this homepage for a reformer pilates studio. Corelune Reformer Studio is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Health and wellness clinics
- Typeface
- Comme
A reformer pilates studio in West Hartford that books small classes by level and by machine: porcelain, espresso ink, soft clay and sage, a thin modern sans and a class grid with a pick-your-reformer studio map.
The brief
New clients worry about landing in a crowded class at the wrong level, and regulars want their usual spot. Show the level filter, an open reformer on a map of the room and the intro pack price in the first screen.
The direction
Airy and calm, with espresso type on a porcelain page, clay and sage accents and a thin modern sans. The hero pairs a week of classes filtered by level with a map of all eight reformers, where Reformer 7 by the window is open to hold with the intro pack.
The detail
The level cards list 16 Foundations, 14 Flow and 8 Strength classes, which make the 38 a week in the stats row and the weekly table, and the $69 intro pack works out to the stated $23 a class. Instructors can offer other versions of an exercise, but the page says plainly they can't diagnose or treat an injury.
- Display
- Comme
- Text
- Josefin Sans
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