INSIDEA
Agencies and professional services · Website concept

Live, on every screen.

INSIDEA designed this homepage for an event livestream company. Castplume Live is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Castplume Live concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Agencies and professional services
Typeface
Quantico
Design notes

An event livestream company that runs multi-camera streams for conferences and town halls: deep violet-black, white, on-air red and signal cyan, a squared broadcast display face and a package builder where cameras, streams, graphics and hours add up to a day rate.

The brief

Event and comms teams need a stream that won't drop and a price they can see before the first call. Show how cameras, platforms, graphics and hours turn into a day rate and a crew in the first screen.

The direction

A broadcast gallery, with a squared display face in white on violet-black and red and cyan signal accents. The hero is a package builder with a multiview of camera feeds, controls for cameras, destinations, graphics and hours, a crew list and itemized line items.

The detail

The line items of $1,900, $1,950 for three cameras, $150, $500 and $300 make the $4,800 day rate, and the seven-person crew is 1, 1, 1, 3 and 1 by role. The page hedges its reason for two signal paths as "in our experience," and keeps travel and live captioning out of the day rate.

Palette
Night
#14121F
White
#F2F2F7
Red
#FF2D55
Cyan
#00C2FF
Plum
#211E33
Typography
Display
Quantico
Text
Titillium Web

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