INSIDEA
Manufacturing and industrial · Website concept

Send the model, see the lead time before you ask.

INSIDEA designed this homepage for a CNC contract machine shop. Brakeline Precision is a fictional brand, so the names, people and numbers on the page are invented.

Concept
Brakeline Precision concept homepage, desktop
Scroll inside the frame, or switch to the phone view. Open the live concept to click through it.
Industry
Manufacturing and industrial
Typeface
Chivo
Design notes

A contract machine shop drawn like a machinist's print: brushed steel, graphite and amber call-outs, with a quote request in the first screen.

The brief

Engineers buying machined parts want a lead time before they talk to sales. Answer that from the file, then show the machines and the quality behind it.

The direction

A machinist's drawing: steel, graphite, amber call-outs and a monospace for every tolerance. The hero is a quote sheet that turns a sample CAD file, material, quantity and tolerance into a lead time.

The detail

The lead time never falls as quantity rises or tolerance tightens, every breakdown adds up to its total, and every ship date is a counted business day.

Palette
Steel
#D5D9DE
Graphite
#1D2125
Amber
#FFB000
Coolant teal
#2A9D8F
White
#FFFFFF
Typography
Display
Chivo
Text
Chivo Mono

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