Dinner for two hundred, served like two.
INSIDEA designed this homepage for a wedding and private dinner caterer. Belcourt & Vine is a fictional brand, so the names, people and numbers on the page are invented.
- Industry
- Food, hospitality and leisure
- Typeface
- Shippori Mincho
A Savannah caterer for weddings and private dinners that books menu tastings: deep aubergine, linen, warm gold and dusty rose, a refined high-contrast serif and a dinner planner comparing plated, family style and stations.
The brief
Couples worry that a big wedding dinner means slow, cold plates and a bill they can't predict. Show each service style's price per guest, the staff it brings and an open tasting date in the first screen.
The direction
Candlelit and refined, with a high-contrast serif in linen and gold on aubergine. The hero plans a 200-guest dinner: three service styles with per-guest and total prices, the crew each one brings and a row of Thursday tasting dates.
The detail
At 200 guests, $92, $78 and $84 a guest come to $18,400, $15,600 and $16,800, and the run sheet's 142 short rib and 58 mushroom mains make the same 200. The page is careful to say rentals, bar and tax are quoted separately, and it does not sell alcohol.
- Display
- Shippori Mincho
- Text
- Raleway
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