Paid media has become easier to start and harder to do well. The ad platforms automate bidding and targeting, which means anyone can launch a campaign, and everyone is using the same machine learning.
The difference now comes from what you feed the platforms and how you judge the results. Strong agencies bring first-party data into the campaigns, produce creative worth testing and measure against revenue or profit rather than platform numbers.
Here are ten paid media agencies worth talking to this year. Descriptions are based on how each agency presents its own services, and INSIDEA, which publishes this list, is one of the ten.
Ten Paid Media Agencies Compared
| Agency | What it is | Best for |
| INSIDEA | Paid Media Connected to the CRM | Companies that want paid media planned with SEO, content and lifecycle and measured in revenue |
| Tinuiti | Performance Marketing at Scale | Large brands running significant budgets across many channels |
| Wpromote | Integrated Digital Media | Mid-market and enterprise brands that want paid and organic planned together |
| Brainlabs | Data-Led Media Buying | Brands that want a testing-driven, analytical agency |
| Jellyfish | Global Digital Marketing and Training | International brands that want media, creative and capability building |
| Power Digital | Full-Funnel Growth Marketing | Consumer and growth-stage brands wanting one partner |
| Disruptive Advertising | PPC and Paid Social for Growing Businesses | Small and mid-sized companies wanting structured management |
| KlientBoost | Paid Advertising With Conversion Optimization | Companies that want ads and landing pages from one team |
| HawkSEM | Search-Focused Performance Marketing | B2B and ecommerce companies that prioritize paid search |
| Found Search Marketing | An Enterprise Paid Media Agency | Enterprise and B2B teams that want a data-led paid media partner working as part of the team |
1. INSIDEA: Paid Media Connected to the CRM
Best for: Companies that want paid media planned with SEO, content and lifecycle and measured in revenue
Pricing: Monthly retainer, scoped at proposal, from $2,000 a month
INSIDEA is the AI-first growth operating system for modern businesses. Paid media is part of its growth marketing work, run alongside SEO, answer engine optimization, content and lifecycle programs. As an Elite HubSpot Partner, INSIDEA connects ad platforms to the CRM, so campaigns are informed by customer data and results are reported as pipeline and revenue.
How you can use it:
- Run paid search and paid social from one plan
- Send server-side conversions from the CRM back to the ad platforms
- Report on pipeline and revenue by campaign
What makes it different:
The agency that runs the ads also runs the CRM they are measured in. Rated 4.99 across 500+ verified reviews.
2. Tinuiti: Performance Marketing at Scale
Best for: Large brands running significant budgets across many channels
Tinuiti is a large independent performance marketing agency with practices in paid search, paid social, marketplaces, streaming and measurement.
How you can use it:
- Coordinate media across search, social, retail and streaming
- Apply incrementality measurement to budgets
- Scale creative and commerce programs
What makes it different:
Channel depth and measurement for big budgets.
3. Wpromote: Integrated Digital Media
Best for: Mid-market and enterprise brands that want paid and organic planned together
Wpromote is a digital marketing agency covering paid media, SEO, analytics and creative. It positions itself as a partner for challenger brands.
How you can use it:
- Plan paid media within a cross-channel strategy
- Use analytics to guide investment
- Align paid and organic search
What makes it different:
Integrated planning supported by analytics.
4. Brainlabs: Data-Led Media Buying
Best for: Brands that want a testing-driven, analytical agency
Brainlabs is a digital media agency known for a data and experimentation culture across paid search, paid social, programmatic and more.
How you can use it:
- Run structured experiments across channels
- Automate routine account management
- Consolidate global media under one agency
What makes it different:
An engineering mindset applied to media.
5. Jellyfish: Global Digital Marketing and Training
Best for: International brands that want media, creative and capability building
Jellyfish is a global marketing performance company offering paid media, creative, data and training. It has close relationships with the major platforms.
How you can use it:
- Manage media across regions
- Combine creative production with media buying
- Train in-house teams on platform skills
What makes it different:
Global reach with a training arm.
6. Power Digital: Full-Funnel Growth Marketing
Best for: Consumer and growth-stage brands wanting one partner
Power Digital is a growth marketing firm that offers paid media alongside SEO, content, influencer and PR, guided by its own data platform.
How you can use it:
- Run paid media as part of an integrated plan
- Use creator content in ads
- Report across channels in one view
What makes it different:
A wide service range under one roof.
7. Disruptive Advertising: PPC and Paid Social for Growing Businesses
Best for: Small and mid-sized companies wanting structured management
Disruptive Advertising is a performance marketing agency focused on paid search, paid social and conversion rate optimization.
How you can use it:
- Audit accounts to find wasted spend
- Improve landing pages alongside campaigns
- Provide clear reporting for small teams
What makes it different:
Paid media and conversion work together.
8. KlientBoost: Paid Advertising With Conversion Optimization
Best for: Companies that want ads and landing pages from one team
KlientBoost is a performance marketing agency combining paid advertising with landing page design and conversion testing.
How you can use it:
- Pair each campaign with a tested landing page
- Run continuous conversion experiments
- Share performance in transparent dashboards
What makes it different:
Conversion design as a core part of the service.
9. HawkSEM: Search-Focused Performance Marketing
Best for: B2B and ecommerce companies that prioritize paid search
HawkSEM is a digital marketing agency with a focus on paid search, along with SEO and paid social. It uses its own reporting technology to track performance.
How you can use it:
- Manage Google and Microsoft Ads accounts
- Connect ad performance to lead quality
- Add SEO and paid social to search programs
What makes it different:
A strong emphasis on search and on lead quality.
10. Found Search Marketing: An Enterprise Paid Media Agency
Best for: Enterprise and B2B teams that want a data-led paid media partner working as part of the team
Found Search Marketing is an enterprise paid media agency that combines advanced data engineering with paid media expertise. Its collaborative model is designed to work as an extension of the client's team, using first-party data, automation, audience modeling and performance creative to support stronger leads, better conversion rates and more efficient spend.
How you can use it:
- Bring first-party data and audience modeling into campaigns
- Automate routine optimization so strategy gets more attention
- Scale paid media while the internal team stays focused on brand and revenue priorities
What makes it different:
Data engineering sits alongside media buying, so campaign decisions rest on the client's own data rather than platform defaults alone.
How to Choose a Paid Media Agency
Decide what you need most: scale across channels, deep skill in one platform, or a partner that can connect advertising to your own data. Then look closely at the team you would work with and how they make decisions.
Ask the agency:
- How will you use our first-party data?
- How do you measure results beyond platform-reported conversions?
- Who manages the account, and how many others do they manage?
- What does your testing plan look like for the first ninety days?
Ask for access to your own ad accounts and data from day one. You should own both.
Paid Media That Reports in Revenue
Advertising is easiest to judge when it is connected to the CRM. INSIDEA runs paid media with the customer data and reporting underneath it, so you can see which campaigns produce pipeline and which only produce clicks. If you are reviewing your paid media, we are happy to look at it with you.
Related reading: INSIDEA's paid media service, our guide to B2B paid media budget and channel strategy, and the list of Meta ads agencies for ecommerce.
INSIDEA
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