Close CRM

Built for sales teams that want to win.

By Martha Kendall - Marketing expert

Last Updated: Sep 22, 2025

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HubSpot CRM

AI-powered CRM with automation and integration capabilities, ideal for scaling real estate teams.
HubSpot CRM is a free and scalable CRM platform that unifies customer data in one system. It helps real estate businesses of all sizes streamline their sales process, automate lead nurturing, and gain valuable insights using AI-powered tools.
Whether you are tracking leads, managing client communication, or optimizing marketing campaigns, HubSpot provides a comprehensive set of features that allow real estate agents and brokers to manage their customer relationships effectively.

Close CRM is a powerful, all-in-one CRM designed for sales teams seeking to boost productivity and close deals more efficiently. With built-in calling, email, workflows, and automation tools, Close helps businesses streamline customer interactions without needing endless add-ons.

Our Verdict Is HubSpot CRM Worth It?

The HubSpot CRM is a free version of the company’s premium Marketing, Sales, and Service Hubs. The best
features are limited, but it offers more advanced sales, marketing, and customer service tools for free
than some other CRMs charge a fee for.

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Close CRM At a Glance

8.9

Editorial Score

All-in-One Sales CRM Platform
9
Close offers a seamless environment for sales teams by integrating communications tools directly into the CRM. This reduces app switching and boosts rep productivity.
Impressive Built-In Calling and Emailing
9.5
The platform enables calling, texting, and emailing directly within the CRM interface, helping salespeople stay focused and responsive.
Ideal for SMB Sales Teams
9
Designed specifically for small to midsize businesses, Close offers great ease of use and rapid onboarding without steep learning curves.
Strong Automation Tools
9
Powerful workflow automation features enable personalized outbound cadences and task management, helping reps scale more efficiently.
Limited Marketing Functionality
8
While perfect for sales workflows, Close does not include advanced marketing automation, making it less suitable for marketing-led teams.

Close CRM Pros & Cons

HubSpot Pros & Cons

Pros

  • Built-in calling, SMS, and email tools
  • Highly intuitive and easy to use
  • Excellent workflow automation
  • Great reporting for sales teams
  • Rapid onboarding process

Cons

  • Not ideal for large enterprises
  • Lacks robust marketing automation
  • Limited integration variety vs competitors
  • No free version
  • Minor learning curve for advanced filters

Key Points

Key Points of Close CRM

Sales-focused CRM with powerful productivity tools

Includes built-in email, calling, and SMS

Simple, clean UI suited for SMBs

Smart workflows and automation for reps

Data-driven dashboards to track performance

Pricing Plans

Startup

$25 Per Month

Professional

$65 Per Month

Enterprise

$129 Per Month

Overview

Close CRM was built with one goal, to help salespeople close more deals. Unlike traditional CRMs, it eliminates clutter and focuses on core features that matter most to modern sales teams: streamlined communication, simplified pipelines, robust automation, and real-time analytics.

It supports centralized multichannel outreach directly from the dashboard, eliminating the need to switch tabs or integrate third-party tools. With powerful search filtering and automatic logging, sales reps can stay organized and efficient.

Although it may not have an emphasis on marketing suite features or enterprise-level scale, Close remains one of the top choices for inside sales teams, startups, and SMBs looking for an intuitive CRM that works out of the box.

Frequently Asked Questions

Frequently Asked Questions

What kind of businesses is Close CRM best for?
Close CRM is best suited for small to mid-sized businesses, especially those with inside sales teams seeking streamlined communication and pipeline management.
Does Close CRM include built-in calling?
Yes, Close includes built-in calling, email, and SMS functionality, allowing users to contact prospects directly from the platform without third-party tools.
Can Close CRM be used for marketing automation?
While Close offers automation for sales workflows and outreach, it lacks advanced marketing campaign features, such as email segmentation and landing page builders.
Is there a free version of Close CRM?
No, Close CRM does not offer a free plan, but it does provide a 14-day free trial to test the platform’s features before committing.
Does Close CRM integrate with other tools?
Yes, Close offers integrations with key tools such as Zapier, Slack, Zoom, and email providers, but it has fewer native integrations compared to some other CRMs.

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